Facebook Cover Photo Dimensions In Inches

Facebook Cover Photo Dimensions In Inches: When individuals get to your Facebook Page, where do you think they initially look?

Facebook Cover Photo Dimensions In Inches


I'll offer you some tips. It's a visual piece of web content that sits at the top of your page. Its measurements are 851 pixels wide by 315 pixels tall. It occupies nearly a quarter of the display on a lot of desktop internet browsers.
That's right-- it's your Facebook cover image.

Given that it is among one of the most obvious parts of your web page, it's important that you comply with Facebook cover image finest techniques.

Whether you're using Facebook to generate leads, shut your following sale, or create a consumer area, recognizing how to make and also maximize your cover photo is very important. Continue reading to learn exactly what you should (as well as should not) do in your cover image.

Go here to download our free overview of drawing in customers with Facebook.
( You'll additionally get cover photo templates for Twitter, LinkedIn, YouTube, as well as Google+ with your cover image layout download!).

11 Ideal Practices for Your Facebook Cover Image.

1) Do comply with Facebook's cover picture standards.

It feels like a piece of cake, but complying with Facebook standards is important to your Facebook Web page existing to begin with. I 'd highly recommend going through the full Web page Standards, however right here are a couple of crucial things to bear in mind for your cover picture:.

Your cover is public.
Covers can not be deceitful, deceptive, or infringe on any individual else's copyright.
You cannot urge people to upload your cover to their individual timelines.
If you get captured breaching the above terms, Facebook can take action versus your Web page. As well as while Facebook doesn't explicitly state what will happen if you violate their Page standards, it's possibly not smart to get your Facebook Page taken down over a cover image infraction, so check out the standards in full and abide by them.

2) Do make sure your Facebook cover picture size is right: 828 px vast by 315 px on desktop, 640 px large by 360 px high on mobile.

You don't wish to invest all this time around designing a cover image ... only to have it look strange when you upload it to Facebook.

Make certain your cover photo will certainly look magnificent from the start by seeing to it it's optimized for the ideal dimensions: 851 pixels large and 315 pixels tall for desktop computer, 640 pixels vast by 360 pixels high for mobile.

If you upload an image smaller compared to those measurements, Facebook will stretch it to fit the right dimension, as long as it goes to the very least 399 pixels vast and also 150 pixels tall.

If you want a no-hassle way making sure your cover photos are the right dimension, download our pre-sized theme for Facebook cover photos here.

3) Don't worry regarding the old "20% message" guideline, however still attempt to stay visual.

Back in 2013, Facebook got rid of any type of referral to the 20% guideline on text in cover images ... yet that does not suggest you need to go wild with utilizing text in your cover picture. The previous regulation claimed that only 20% of your cover picture could be text. Personally, I thought that was way as well limiting for marketing professionals, yet the sentiment behind the guideline was a good one.

If you're mosting likely to use text in your cover picture, maintain that text concise. Your photo will be much more useful and also appealing.




4) Maintain the picture simple, with a clear focal point.

Consider your cover image as the part of your Page that's "above the layer." If it's distracting or low quality, people will be more likely to click off the web page.

A number of the most effective Facebook cover photos consist of a solitary topic as the centerpiece. They also use negative white (i.e., void) as an advantage making the subject, any kind of duplicate on there, as well as various other components unique to Facebook (like the CTA button on Facebook service Pages) attract attention even more.

Right here's an instance from Makr:.




5) Do not conceal web content behind your account photo.

As a result of the means account pictures are featured on Facebook Pages, there's a section of your cover picture that will not appear unless you click it. Your Page name and also the switches under right also cover portions of your image.

Look into the instance listed below from NikeWomen. The portions highlighted in red are the parts of the cover image that aren't instantly viewable to your Facebook Fans.




According to Facebook's Assistance page, on home computer, the profile picture is located 16 pixels from the left side of the cover photo, and 176 pixels from the top of the cover image.

That being stated, you can likewise use this hidden space to your benefit-- maybe even concealing an Easter egg behind the profile picture for a contest. However normally, maintaining that room clear is an excellent best method.

6) Don't place essential material on the bottom of your image, either.

Your profile picture isn't really the only part of your cover image that will certainly be partially hidden on your main Web page. You'll likewise want to stay clear of putting essential content or key parts of your image under of your photo where the name of your Web page and CTA buttons are.

We suggest drawing an imaginary line regarding midway up your profile picture, as well as maintaining vital web content (like text or hashtags) over that.

You could see just what I indicate in HubSpot's cover picture listed below, where we've placed the text over the "HubSpot" name.




7) Do right-align the things in your cover image.

Considering that your account picture is on left, you want to add some equilibrium to your Facebook cover picture layout by having the focus of the image get on the right.

Have a look at these cover pictures. Which one looks even more visually pleasing?

Right-aligned emphasis:.




Does not the right-aligned cover image look better? The biggest design elements (the profile picture, the text, and also the beer) are equally spaced. In the Samsung cover picture, your interest goes immediately to the left side of the web page, entirely missing out on the name of the product on the top appropriate side.

Not just is including balance a critical component of design, yet it also allows for your cover images to be much more visually effective on mobile. Which brings me to my following factor ...

8) Do keep mobile users in mind.

In April 2016, Facebook reported that over half of its customer base (54.2%) gain access to the social media solely from mobile devices. That's significant-- as well as it's exactly why it's so vital to maintain mobile users top-of-mind when making your Facebook cover photo.

On mobile, a much larger part of your cover image is blocked out because the profile picture and also the Page name are on top of the cover picture.




Allow's have a look at a real-life example. Below, have a look at exactly what Adobe's Facebook Web page looks like in a desktop computer internet browser versus on Facebook's mobile application.

Desktop computer:.




Mobile:.




Notice that the sides of the photo are cut off on mobile. Whereas your cover photo presents at 851 pixels broad by 315 pixels tall on desktop, it displays only the center 640 pixels broad by 360 pixels tall on mobile phones. Have a look at this Facebook aid paper for more details.

Notice, incidentally, exactly how the text in Adobe's cover image is cut off on the right-hand side. While it looks ideal to right-align your visual aspects, be careful not to place important material so far to the right that it obtains removed on mobile.

9) Do integrate the cover image style with other parts of your Facebook Page.

If you really want your Facebook marketing to stand apart, try incorporating its layout with other parts of your Page. You can make your profile photo and cover picture one big canvas, or make use of some style aspects to accentuate various capabilities of your Facebook Web page.

Below are some concepts of what these cover image assimilations may look like.

Integrate your profile picture as well as cover image.

With a little creativity and also some design fine-tunes, you can make your account image and also cover photo look like if they're two parts of one canvas. Take a look at one of Paris' cover pictures for a subtle however compelling method to do that.

Note: Considering that cover photos present in a different way on mobile as well as on desktop computer, you'll need to choose one style to design your cover photo as well as profile combination for. Considering that cover photos are far more visible on desktop, I 'd suggest focusing on that design for your cover picture and profile photo combination layout.




Accentuate the switches on right.

Complying with the most effective methods pointed out above, WeddingWire puts all its important text to the right of their cover picture-- not only achieving a good design aesthetic, yet likewise drawing attention to the major calls-to-action on the Web page: Like, Comply with, as well as Message.

Keep in mind: While it might appear like a great idea to include directional signs like an arrowhead to obtain individuals to click the CTA switches, note that those CTA switches do not show up similarly on the mobile app. In other words, it might be puzzling to mobile customers if you incorporate the cover image style with the buttons.




10) Do consist of a shortened link in your cover picture description that lines up with your page CTA.

If you intend to use your cover picture to support your web page CTA, ensure your cover photo summary also consists of a text CTA and also link to the very same deal. In this manner, whenever individuals see your cover photo directly, they could access the download web link.

Here's this technique in action on HubSpot's Facebook Page.

Make certain you reduce your links as well as add UTM codes so you can track click them. Shortening and also tracking functions are readily available in the HubSpot Advertising And Marketing System as well as in devices like bitly.

( If you wish to discover more regarding how you can create efficient call-to-action copy for your cover image summary, click on this link to download our totally free digital book on developing compelling CTAs.).